virginia mouseler

Lift10 is in 5 weeks time, and we are posting profiles of the confirmed speakers. Don't forget to have a look at the program!

We've invited Virginia Mouseler, the managing director of The WIT – World Information Tracking – the leading agency specialized in research and information on TV programs worldwide, to speak at Lift10. Along with Catherine Lottier, she will be part of a panel about the future of television, reflecting on recent evolutions and potential opportunities in terms of content.

Virginia's dual background is very relevant to Lift. After studying philosophy and psychoanalysis, she attended a top tier business school. Virginia has worked as a psychoanalyst, and has published two novels and an essay in psychoanalysis, all translated into several languages.

In 1996, Virginia co-founded The Wit, analyzing new creative trends and ideas in the entertainment world. The WIT’s reports and on-line services are used by the most active broadcasters, producers and distributors around the world. They highlight the most-talked about TV formats, selected new shows launched worldwide and the freshest program clips of the season.