Michel Gutsatz organizes a workshop at Lift France titled "Business Schools 2.0: What Future?". He details here the content of the workshop for which you can sign up here.

The Web has been around for more than 15 years.
The Web 2.0 is a community-based & interactive platform. Social media have spread, based on information sharing and collaborative attitudes.

Expertises are now shared and not owned.
Diversity is now standard.
Complexity is the new norm.
Each and everyone request personalization.
Globalization meets localization.

The teaching community has built impressive websites – including videos, using pictures, building online courses, and developing e-learning methods…
The teaching community is still very much Learning 1.0 based: how can we move to Learning 2.0?

Who owns knowledge? Who builds knowledge? Researchers and/or citizens?
How responsible and ethical should a graduate be?
Is it time to re-train Business Schools?
Have Business Schools contributed to the financial crisis?
Are not Universities & Business Schools labs for social media?

If (business) education needs to be reinvented, then we need people with diverse backgrounds - engineers, designers, business-ers, thinkers & doers - to attend this Workshop!
We at Euromed Management wish to share an open-minded discussion – out of the deconstruction of the present Business School model should rise the future Business School…

Every week we will post a new note on the Lift Conference Blog, introducing ideas, debating a topic… before we all come together on June 18th during the Workshop.

« Business Schools 2.0: What Future? » Workshop

Chang Kim, the CEO of TNC (Korea's leading provider of professional blog solutions) discusses the evolution of the social web by addressing four issues: the homepage evolution, the need for data portability, the difference between online/offline relationships and how content authoring is not an homogeneous skill.

Chang Kim, the CEO of TNC (Korea's leading provider of professional blog solutions) discusses the evolution of the social web by addressing four issues: the homepage evolution, the need for data portability, the difference between online/offline relationships and how content authoring is not an homogeneous skill.

This is something I’ve wanted to do for some time now, and I’m happy to kick it off at LIFT: provide a crash-course in blogging for non-bloggers.

I know many people attending LIFT are already seasoned bloggers like myself. Most people reading this post probably are. I wanted to offer something to those who are not so immersed in the web as us.

So, basically, this is a three-hour workshop to open a blog (from scratch, I plan to use Wordpress.com), twiddle the basic settings, learn how to publish, and talk about blogging. I’m always amazed that though the media now sing “blog, blog, blog” in every publication, many people haven’t really had a chance to get near one and see how technically easy publication is.

So, if you know anybody who is going to LIFT and isn’t (yet) a blogger… send them to my workshop ;-)

Quoting from the workshop description, here’s the stuff it’ll cover:

First, on the “blogging technique” side:

• opening your blog
• discovering the various options and settings offered by the blogging tool
• how to publish a post or a page
• linking to blog posts or websites
• organizing one’s content with tags and categories
• managing comments
• choosing a design for your blog and managing sidebar content

Second, on the “blogging culture” side, we might talk about:

• blogs vs. “normal websites”
• different uses of blogs (personal, corporate…)
• dealing with openness and conversation in a public space (negative comments…)
• blogging etiquette and ethics
• reading other people and how to promote one’s blog
• other “Web 2.0” tools to use in relation with your blog