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Lift works to identify and anticipate current and emerging usagesof digital technologies through research, events, publications and services.
We have a tradition at Lift: the speaker who gives the best talk of a certain edition gets an automatic invitation to the next one. Well, tradition respected, only one year late. Attendees of Lift10 remember that the final session's highlight was Russell's presentation on "Printing the internet out", where he showed several of his projects and unveiled his now famous Big Red Button.
Prepare to have fun again, because Russell will hit the Lift12 stage, this time in the opening session titled "People vs technology". We gave him a challenge: explain in a few slides the cases where technology made his life simpler, and those where it made it harder. This is one presentation you don't want to miss, as Russell is not only an entertaining speaker, but also one of the finest observers of the online world, its impact on our businesses and on our lives.
We are hosting at Lift at Home event at our office: Lift Insights!
The Lift Team will present the "Lift10 Conference Recap: Best-of trends and innovations" in an exclusive and informal setting. We will also take the opportunity to officially celebrate the arrival of Yves as our CEO :)
Join us, sign-up here. Looking forward to see you there.




For the french-speaking lifters among you: France Culture made a very interesting radio show about Lift10. You can listen to it here.
When: Thursday May 6, 2010 , 18:00 (program begins at 18:30), cocktail 21:00
Location: Opposite Lift10 conference center : Conference Centre Varembé (CCV), 9-11 rue de Varembé, Geneva, Switzerland Map
Free registration required before Wednesday 5 here
Mobile Monday workshop at Lift10
Mobile Monday Switzerland workshop brings mobility right at the heart of the Lift10 conference and this year's topic "Connected People" is just the right one for mobile innovation. Come and discuss with us social and cultural success factors and the technology cocktail of smartphones, application stores. And enjoy drinks and cocktail with Lift and MoMo "mobile connected people". They will present their views on the following topics :
Format for this meeting: Short presentations by MoMo speakers from chapters worldwide, and a panel interaction. Full program here
Invited Speakers : Dan Appelquist, Sivakumar Kuppusamy, Monty Metzger, Katrin Verclas, Peter Vesterbacka, Jukka Kiiskinen and met our MoMo Switzerland team : Peter Angelos, Sid Arora, Claude Florin,Christine Perey, Nicolas Sierro.
We had to move the fondue to the first day of the conference, Wednesday May 5th. After the traditional opening cocktails a shuttle bus service will bring you to the fondue location to enjoy the ultimate swiss cheese experience :)
More Lift10 social event news: Vernissage! We will have the official opening ceremony of the Lift experience exposition curated by Geneva University of Art and Design on Thursday evening, May 6th.
Have a look at the full program to know more.

Lift09 Fondue, picture by Ivo Näpflin
31 of 300 tickets are still open for Wednesday's Lift10 program announcement event (in French). Join us at the University of Geneva to learn more about our upcoming conference.
Le Web 2.0, cinq ans après
Cinq ans après le retour au premier plan du Web - devenu social et « 2.0 », Rézonance et Lift vous proposent de faire le point sur les mythes et réalités d'un média dont les challenges et opportunités sont encore largement à découvrir. Ce First est organisé à l’initiative de Lift. Laurent Haug, fondateur et CEO de Lift, et Nicolas Nova, résponsable éditorial, présenteront exclusivement le thème de Lift 2010. Le Keynote d'Olivier Glassey sera suivi d'un panel modéré par Laurent Haug.