event

We are happy to launch the Lift12 ticketshop today! This 7th Swiss edition of Lift will happen on 22-24 February 2012 in Geneva. The event will consist in the usual two and a half days of talks, workshops, demos and social moments. More details will follow in the coming weeks on the content, as we are busy defining the event's focus and program.

Registration

Buy your Lift12 tickets at the early bird price. The ticket shop is now open, and tickets start at only 650chf for 60 days. Students and press/bloggers passes are also available, while one day tickets will be offered after the end of the early bird period.
Please note that to minimize food waste, we will again ask you to buy your meals separately so that we can know precisely how many we need to order.
» Lift12 tickets shop.

Help us design Lift12!

Join the September 13 workshop to design Lift12 with us. We will discuss the event's format, theme, sessions, and speakers. This workshop is a unique opportunity to have your say on how the event happens. Seating is limited to 40 participants to ensure we have a decent level of interaction, so hurry up and register for a nice discussion followed by drinks at our office!
» Learn more.

The Lift Team will be participating and speaking at several good events, come and say hi if you are around :)

Sylvie

• Republica (Berlin, April 13-16)
re:publica is Europe’s most exciting and Germany’s biggest conference when it comes to blogs, social media, and our society in the digital age. Sylvie will participate in the jury of the powerpoint karaoke with her colleagues from the ZIA (their speech at Lift09 about the hedonistic company)

• Bug n'play by Migros Culture Percentage (Zurich, May 14)
Sylvie will be in the Jury of this media and robot competition for 8 - 20-year olds. At Lift11 we had already featured two robots from the competition and are planning on developing this partnership for Lift12 and invite more creative youngsters!

Laurent

• WWW Foundation Conference with Tim Berners-Lee and Gordon Brown (Geneva, April 6)
• HEC Event featuring Jean Todt, president FIA (Lausanne, April 5)
• 100-years HEC Lausanne celebration (Lausanne, April 15th)

Nicolas

• Real Estate Salon (Lausanne, April 1)
Speech about the resistances to user adoption of domestic technologies/domotics,
• Algoé consulting (Lyon, April 7)
Speech about the evolution of social software and open innovation.
• Creative forum (Montreux, April 8)
Speech about the recent innovation in human-computer interaction.
• Biennale Moving Maps (Lausanne, April 14)

The Web, a tool for development? (Apr. 6)

Gordon Brown & Tim Berners-Lee will gather at the University of Geneva to discuss the future of the World Wide Web as a tool for development.

Link

The First International Conference Gateway to Africa (Apr. 4-6)

Gateway to Africa is a unique conference. While there have been a proliferation of Africa- related conferences in recent years, most have recurring themes: AIDS, Conflict Resolution, Democracy, Political Transparency, Hunger, and Education. Others originate from advocacy, relief agencies and NGOs, and are by nature one-dimensional.

Speakers include Al Gore, Kofi Annan and Bernard Kouchner.

Link

In 2 days we will be right at the Robolift opening! Here comes a quick update while you wait
• We have 428 registered participants for this first edition of Robolift
• Our host, the service robotics summit Innorobo, has 2 200+ registered participants, over 80 exhibitors, coming from 12 countries and more than a 100 robots, of which about 30 will be shown for the 1st time in Europe!
• Be sure to print-out and bring your e-ticket, it will make your registration process much faster and prevent from waiting. For those who have not done it yet, it is still time to register and join us and the robotics pioneers in Lyon
• You can see the final program and an overview of all exhibitors' events happening during Innorobo not to miss
• We are proud to welcome a great number of prestigious media at Innorobo. See a selection of the media and journalists who will be present here or check-out our press section featuring press releases and pictures of amazing robots

See you in 2 days at Robolift @ Innorobo :)

La Conférence TechnoArk revient le 28 janvier 2011 à Sierre pour une sixième édition consacrée à l’équation: Internet+Mobiles = Nouveaux Consommateurs?

Origine des produits, informations nutritionnelles, comparaison de prix, achat par mobile, partage d’avis ou d’expérience au sein de ses différentes communautés, consommation de médias, chacun de ces nouveaux services innovants fait naitre chez les consommateurs de nouvelles questions, de nouvelles exigences, voir de nouveaux arbitrages et donc autant de nouveaux défis pour les fabricants et distributeurs de produits de grande consommation, comme de contenus médias.

INTERVENANTS

Venez résoudre cette équation avec les acteurs les plus avancés de l'Internet Mobile:

Stéphane Hugon, sociologue, professeur à l’Université Descartes Paris V (Sorbonne)
Diane Taillard, solution director - GS1 Global (Bruxelles)
Georges Edouard Dias, digital corporate - groupe L’Oréal (Paris)
Philippe Azan, innovation manager - The Nielsen Company (Cincinnati)
Laurent Sciboz, responsable des instituts de recherche IT du TechnoArk
René Le Caignec, CEO MoWo Technology (Sierre)
Jean Christophe Hermann (TBC), directeur marketing digital – Groupe CARREFOUR (Paris)
Scott Poynton, directeur de l’ONG TFT- Genève
Xavier Comtesse, directeur romand d'Avenir Suisse
Laurent Haug, fondateur des conférences Lift, assurera la modération de l'événement

More information and registration.

Le concept de co-création a pris une ampleur considérable sous l’impulsion des médias sociaux. Elle est définie par Wikipédia (en soi un magnifique exemple de co-création) comme "l'activité de conception de produit ou de service où le client consommateur joue un rôle actif dans l’activité de conception". La co-création est désormais utilisée par les plus grandes entreprises du monde pour développer de nouveaux produits, identifier de nouveaux besoins, communiquer ou vendre. A la base de toute co-création, on trouve les communautés (de clients, d'influenceurs, de partenaires) et les nouvelles technologies comme Facebook ou, plus près de chez nous, Hyperweek.

Lors de cet événement, des experts expliqueront les différentes pratiques co-créatives mises en place dans les grandes entreprises, les start-ups et les administrations publiques. Venez découvrir les opportunités et les défis des organisations qui décident d’innover par la création collaborative.

Speakers

Felix Koch (more info), Directeur du conseil at Promise communities
"Introduction to co-creation " (20 minutes, English)

Amelia Van Duijse-Green, Global P&G Client Manager at HP
"Exemples concrets de co-création dans les entreprises " (20 minutes, English)

Giorgio Pauletto, Conseiller en technologie et stratégie at Observatoire Technologique, CTI, Etat de Genève
"La co-création au service des administrations publiques " (20 minutes, French)

The presentations will be followed by a Q&A session with the speakers.

How to register

This event is free and requires registration on an external website. Click here to register.

New Media Day: Interactive storytelling
Friday November 5th / 9.30 – 12.30 and 14.00 – 17.30 / Uptown, in the “Rive” room

Using case studies of several video games and interactive features, the goal of the day’s discussions is to encourage the exchanging of different kinds of expertise, between professionals familiar with traditional screenwriting, linear audiovisual creativity, and new auteurs involved in the interactive communication market.
Themes:

Participatory narrative: the active role of the vi-user (viewer + user) in interactive storytelling
The video game experience: creators present their recent work and talk about the job of writing in this genre
To write a text or create a world: dialogue between classic screewriters and developers of narrative video games
Production and narration strategy: analysis of concrete case studies in new interactive fiction formats
Social Networks: across different examples and accounts, an analysis of the influence of social networks and methods of consumption, marketing and creating fiction

Free entry only after registration on storytelling@cinema-tous-ecrans.com

I will be in India in the end of October with the founders of InnoTown to speak at the ICCA congress. ICCA represents the main specialists in organising, transporting and accommodating international meetings and events, and comprises over 900 member companies and organisations in 86 countries worldwide. Session details below:

What makes an event a “must attend” activity? What innovations help to build desirable event brand values? How can you expand from a single event into a portfolio of communication channels and products. Successful event entrepreneurs explain how they’ve answered these questions, and what makes their events stand out from the crowd.

Panelists
Cecilie With, Founder, InnoTown, Norway
Dag Lausund, Founder, InnoTown, Norway
Laurent Haug, Founder, Lift conference, Switzerland

Format: Panel Presentations + Question & Answer

Audience: General interest, of particular interest to ICCA members who are creating new events or advising clients on branding & event development.

Link

The session needs one more panelist so contact ICCA if you want to join the discussion!

Mémoires Informatiques is a foundation gathering "old" computers from the 20th century, an amazing collection you can see at the EPFL in Lausanne. At Lift09, Bruno Bonnell (founder of former world number one video games company Infogrames) and Mémoires Informatiques Foundation's president Yves Bolognini met in Geneva. The result? A partner event at Lift10 to celebrate the donation by Bruno Bonnell of his exceptional collection of video games and computers to the Musée Bolo. There will be short talks followed by an exhibition of rare video games, including working old micro-computers. Refreshments will be served.

^{The Musée Bolo in Lausanne.}

^{Yves Bolognini and Bruno Bonnell at Lift09.}

When: Friday 7 May, 16:00
Language: Event in French
Registrations:: 60 seats available. Click here to register.

Lift founder Laurent Haug is in Barcelona representing us at EIBTM, one of the two major conference of conference organizers ;) Speaking during the Technology Hour on Generation Y and the meeting industry, Laurent is also one of the judges on the WorldWide Technology Watch where start-ups of the world compete with their latest innovations to win the chance to present at the exhibition.

The work of Lift is, to say the least, quite intriguing for an industry that is facing major challenges with the current economic crisis, flu and other pandemics, and strong challenges from new technologies changing the way audiences participate, register, travel, collaborate, stay in touch, etc etc.

To learn more, see the article in EIBTM Daily that was published today, and come and see us in Barcelona!

^{Laurent takes the near future pose made popular by Nicolas Nova and Julian Bleecker, the later a repeated offender (1|2|3)}

Several of our friends and partners are also attending: our Geneva conference center, Amiando, Swiss start-up Klewel and Sebastien Tondeur of MCI are among the people you will meet in the corridors of the Gran Fira.