What can the future do for you?
Lift works to identify and anticipate current and emerging usagesof digital technologies through research, events, publications and services.
Computers have become our most important tool – and also our favourite toy. Games are now part of everyday culture. The market is booming and the games sector has turned into the segment of the culture industry with the highest turnover. It employs an increasing number of people producing ever more complex digital worlds. Games manufacturers commission artists of all kinds, ranging from designers to scriptwriters and composers. So it’s high time for organizations that promote the arts to tackle this new medium.
GameCulture is a programme of the Swiss Arts Council Pro Helvetia that aims at drawing attention to the social, economic and aesthetic aspects of computer games and exploring the characteristics of the genre as a new art form.
Pro Helvetia will be exploring the medium of computer games from autumn 2010 to 2012, staging three different exhibitions, a call for projects and a number of panel discussions and conferences.
