Demo: Björn Jeffery - The ten design principles behind Mag+

Lift 10 Talk (Demo)

Part of the Session The old new media

Björn Jeffery

Bonnier R&D, Sweden


Björn Jeffrey, from Bonnier, describes the prototyping of Mag+, a corporate collaborative research project about the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future, presented by BERG London.


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