Alexandra Deschamps-Sonsino is an interaction designer, product designer & entrepreneur. Born in Montreal, she grew up in Paris and the Middle East. She completed a B.A. in Industrial Design at the Université de Montréal and a Master’s degree at the Interaction Design at the Interaction Design Institute Ivrea (IDII). She worked on digital & innovation strategy for clients like Blast Radius and startups like Blyk, Jaiku & ThingLink.
She co-founded Tinker, a smart product design studio, which she ran from 2007 to 2010. Focused on creating product experiences that linked the digital to the physical, some of Tinker’s clients included National Geographic, BT, BBC, The Evening Standard, Whirlpool & Wired. She is now a consultant on “internet of things” issues in product & digital design, an evangelist for Lirec (an EU-funded project about robots) and partner in design partnership RIG London. She is based in London.