Justine Andrieu's blog

Patrick J. Gyger La Maison d’ailleurs

Directs a Science fiction museum and is not so impressed with where we are now.
Jules Vernes at the begining of the century led to the begining of science fiction (1930’s) and Astonishing, Wonder, Super man...

Science Fiction even shaped consumer goods. It became a style, a product up to the 60’s(kitchen, cars, alcohol....) Do better, faster through technology

There was a time where the future was glamourous. Some of the concepts exist today, but the issue is where are the vision of tomorrow today?
None? We already live in “utopia” (food, housing, education...)
Actuelly, we live in dystopia where technology is no longer a savior but really a threat.

-> There is a History of the future worth looking at with the hopes and the fears of the ones before us. Science fiction allows us to question the notion of progress.

Transmedia Storytelling Unveiled

The television audience is changing from merely connected to participative. As Rupert Murdoch said, people want to control their media, not be controlled by it. As Henry Jenkins (MIT) said : “in the erea of convergence, consumers become hunters and gatherers pulling info from multiple sources to form a new synthesis”

Nicoletta Lacobacci from European Broadcasting Union announces a paradigm shift : a movie isn’t a story anymore, it is a situation, a plateform regardless of the media. We, the audience, are the story.
Participarory TV, Crossor transmedia is a story that is not replicated onto multiple plateform but that is concieved to do so. It is pervasive. The users do it themseves, therefore it reaches them more deeply.